Labelling

Labels are a key feature of most products. They help to market the product, allow customers to tell it apart from the competition, and give important messages including ingredients, instructions and uses.

When you design a label, make sure it applies with the Competition and Consumer Act 2010 (CCA), which says you can't give false, deceptive or misleading information to customers.

The Act also requires that labels are used to give information to consumers, such as:

• the mandatory consumer product information standards under the CCA
• industry specific regulations, such as the Food Standards Code
• labels required by Customs for some imported products under the Commerce (Trade Descriptions) Act.

Country of origin labelling

Under the CCA, you can't make false or misleading claims about where goods have come from. The Australian Competition and Consumer Commission (ACCC) country of origin webpage tells you how to get your country of origin labelling. It also sets out the regulations around the Australian Made logo, which you may be able to use on your product.